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2009 OPer Awards: Worst NASCAR TV Network

December 19, 2009

For the second consecutive year, ESPN is our choice as the network that does the poorest job of broadcasting the NASCAR Sprint Cup Series races.

I think that ESPN’s problem is the fact that they are…well…ESPN. They are the stick and ball network. They are the Sports Center Highlight Network. Sound bites and Web Jems are their bag.

NASCAR races - especially the long, three to four hour Cup contests don’t produce tight little packages of content like that. So ESPN seems to need to create “stories” to show during the races.  And they too often miss the race.

Written by Charlie Turner · Filed Under 2009 OPeR Awards, NASCAR, On Pit Row | Leave a Comment